Ahsan Mahmood is a 23-year-old young and ambitious man who wants to give his parents a good living in their old age. Ahsan’s father used to run a grocery shop which was divided between his two sons. Since Ahsan was the younger one, he got lesser share of the grocery store. The part of the grocery store which Ahsan runs is small and includes less inventory due to which Ahsan’s income remains limited. Ahsan’s elder brother, Tehmoor, provides a share of his income to his mother on a daily basis. Using Azhar and Tehmoor's income combined, their mother manages household expenses. Ahsan’s parents are growing old and often require hospital visits for their checkups and treatment. Ahsan’s parents want to save money for their sons’ weddings. Currently they do not have much savings and chances of their wedding are decreased making Ahsan’s parents worried. Ahsan has requested a loan from Seed Out of $216 through its online crowd funding platform to purchase inventory for the grocery store. Using the donated amount, Ahsan will use it to buy wholesale products and run the store's operations more efficiently which will lead to increased income. The income earned from the grocery store will be sufficient to run the grocery store in an effective manner. His parents will be able to save for their sons’ weddings and Ahsan will be able to take care of his parents’ health by providing expenses for improved medical care.